Monday, September 23, 2019

Google: Dates In URLs Are Fine
Search Engine Roundtable     •    
John Mueller and the Google webmaster account (probably also John Mueller) said that having the date in your URL is fine. In fact, many publishers do just that because having a unique ID in the URL…
Social Media Marketing | Social Media Examiner     •     September 23, 2019, 10:00 am
Want to grow your Facebook group membership? Looking for a strategy that works? In this article, you’ll discover how to use an underutilized Facebook ad campaign type to attract new members to your…
Content Marketing Institute     •     September 23, 2019, 10:00 am
Demand generation and audience engagement solutions can streamline the journey from awareness to intent to conversion. We continue our monthly #ContentTECH series with a chat about how to take this…
Content Marketing Institute     •     September 19, 2019, 10:00 am
SEO audits of your website can be tedious and time consuming. And it takes time to see results after you make fixes. But they’re necessary to drive success on your site. Can you commit to doing this…
Content Marketing Institute     •     September 20, 2019, 10:00 am
This week, Robert Rose raps on the benefits of including a “B” story in business-case presentations; explores troubling data on trust in online news; and delivers a double dose of tips for overcoming…

Sunday, September 22, 2019

Google "Friends" Easter Eggs
Search Engine Roundtable     •    
If you search for some of the character names from the show Friends on Google you may see some easter eggs. The list of queries include Chandler Bing, Phoebe Buffay, Rachel Green, Ross Geller, Monica…
Moz Blog     •     September 20, 2019, 12:09 am
Posted by HeatherPhysiocSpending quality time getting to know your client, their goals and capabilities, and getting them familiar with their team sets you up for a better client-agency relationship.…
Content Marketing Institute     •     September 18, 2019, 10:00 am
Like most things, content marketing is an inexact science. Even the best of us are not immune to failure. But do we dare admit it? (Well, this author does.) And how can we benefit from mistakes?…