Saturday, September 14, 2019

Can you make a great six-second ad? Here’s what we learned from the best
Resources     •     September 9, 2019, 12:31 pm
When marketers wish for more time and resources, they often wish to spend it on video marketing. Well, what if you only needed six seconds of video to make your impression? The current run of…
Social Media Marketing | Social Media Examiner     •     September 14, 2019, 10:00 am
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk…
Moz Blog     •     September 13, 2019, 12:06 am
Posted by MarieHaynesEAT — also known as Expertise, Authoritativeness, and Trustworthiness — is a big deal when it comes to Google's algorithms. But what exactly does this acronym entail, and why…

Friday, September 13, 2019

5 Steps to LinkedIn Group Success: How to Create and Manage a Successful Group
Social Media Marketing | Social Media Examiner     •     September 10, 2019, 10:00 am
Do you want to connect with ideal clients and prospects on LinkedIn? Have you considered a LinkedIn group? In this article, you’ll learn how to create a valuable and engaged group on LinkedIn. Why…
Content Marketing Institute     •     September 12, 2019, 10:00 am
The motivation for Content Marketing World’s headliner keynotes – Henry Rollins and Mindy Kaling – are vastly different. But these two high-profile, highly successful creatives possess the same…
Moz Blog     •     September 9, 2019, 9:00 am
Posted by Luca-BaresClick Through Rate (CTR) is an important metric that’s useful for making a lot of calculations about your site’s SEO performance, from estimating revenue opportunity, prioritize…
Moz Blog     •     August 28, 2019, 12:03 am
Posted by KameronJenkinsEven though blogging has been around for a while, it looks a lot different today than it did in the early 2000s. In those days, people read your blog because they followed it…

Thursday, September 12, 2019

How to Create Videos That Sell
Social Media Marketing | Social Media Examiner     •     August 23, 2019, 10:00 am
Do you use videos to sell your products or services? Looking for a proven model to help you sell with videos? To explore how to create videos that sell, I interview Owen Video on the Social Media…
Social Media Marketing | Social Media Examiner     •     September 7, 2019, 10:00 am
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk…
Social Media Marketing | Social Media Examiner     •     September 11, 2019, 10:00 am
Want to market your products or services on YouTube? Wondering how to set up a YouTube video ad campaign? In this article, you’ll learn how to run ads on YouTube via the Google Ads dashboard. #1:…
Moz Blog     •     August 30, 2019, 12:06 am
Posted by BritneyMullerYou've got top-performing content on your site that does really well. Maybe it's highly converting, maybe it garners the most qualified traffic — but it's just sitting there…
Social Media     •     September 4, 2019, 2:04 pm
It looks like Twitter is using Instagram to promote its own app. On Wednesday, Twitter's official Instagram account shared its first posts in a while and in doing so savagely called out Instagram for…

Wednesday, September 11, 2019

How Google's Nofollow, Sponsored, & UGC Links Impact SEO
Moz Blog     •     September 10, 2019, 5:14 pm
Posted by Cyrus-ShepardGoogle shook up the SEO world by announcing big changes to how publishers should mark nofollow links. The changes — while beneficial to help Google understand the web —…
Content Marketing Institute     •     September 11, 2019, 10:00 am
Your content marketing success often lives or dies by your distribution and promotion choices. Set the stage for optimal content discovery, engagement, and performance with this handy tutorial on…

Tuesday, September 10, 2019

Google My Business Guidelines For Practitioners Clarified
Search Engine Roundtable     •    
Google has made a small change to the Google My Business Guidelines explaining and clarifying the roles of practitioners. Joy Hawkins posted in the Local Search Forums that the line that was added…
Search Engine Roundtable     •    
For years we have known Apache.org, the Apache Foundation, has been giving thanks to its big sponsors and donors with a thank you page with links that do not have the nofollow link attribute on it. …
Content Marketing Institute     •     September 10, 2019, 10:00 am
An outsider might think content creation is easy. But we all know there’s a lot more to it. Discover the secrets of producing well-conceived, well-written stories that deliver for your audience and…
Social Media Marketing | Social Media Examiner     •     September 9, 2019, 10:00 am
Do you need a better way to report on your Instagram marketing results? Are you looking for ways to measure your Instagram posts and stories? In this article, you’ll learn how to combine data from…

Monday, September 9, 2019

Facebook curbs its controversial facial recognition features
Social Media     •     September 4, 2019, 7:37 pm
The social media platform is seeking to keep users in the loop regarding the feature's use of their data, as well as how the feature works. Read more...More about Tech, Facebook, Mashable Video,…
Content Marketing Institute     •     September 9, 2019, 10:00 am
Your head hurts just thinking about what you should do based on what you learned at the conference – so many ideas, notes, new connections – to help your content marketing program. Cure your…
Social Media Marketing | Social Media Examiner     •     September 6, 2019, 10:00 am
Wondering how artificial intelligence (AI) will impact your marketing? Looking for AI tools you can begin using now? To explore what marketers need to know about artificial intelligence and…
Latest News - AdAge     •     September 6, 2019, 9:11 pm
Thursday night’s NFL Kickoff Game wasn’t exactly one for the ages, but the 17-punt, 13-point defensive struggle between the Green Bay Packers and Chicago Bears still managed to scare up a three-year…

Sunday, September 8, 2019

Multi-level marketing schemes are scams. Here's how to avoid them.
Social Media     •     September 2, 2019, 11:00 am
It’s Cheat Week at Mashable. Join us as we take a look at how liars, scammers, grifters, and everyday people take advantage of life's little loopholes in order to get ahead. Like gender reveal…
Social Media     •     September 5, 2019, 8:16 pm
Removing the feature would limit users without access to internet who rely on SMS for their tweets. Read more...More about Tech, Twitter, Mashable Video, Jack Dorsey, and Social Media
Social Media     •     September 2, 2019, 6:12 pm
Some actors are more versatile than others. For scientific proof, please see the following meme. After Reuters tweeted and deleted a post stating that Kirsten Dunst was "best known for her role as…
Search Engine Roundtable     •    
Google's John Mueller explained in this weeks Google webmaster hangout video that if you have a separate M-DOT site it's more likely that Google might show your M-DOT version in the normal desktop…
Social Media Marketing | Social Media Examiner     •     September 3, 2019, 10:00 am
Want more people to click on your Facebook link posts? Looking for hacks to customize your Facebook links? In this article, you’ll discover how to use little-known features in Facebook that will…