Saturday, April 13, 2019

Successful Content Marketers Have These 7 Traits
Content Marketing Institute     •     Tue, 09 Apr 2019 10:00:04 +0000
Written 82 years ago, Think and Grow Rich still inspires CMI founder Joe Pulizzi. He finds seven chapters speak powerfully about the characteristics possessed by a successful content marketer. Read…
Social Media     •     Thu, 11 Apr 2019 16:02:45 +0000
Do you ever look at your favorite celebrity and think "candle?"  If so, we invite you to log on to Twitter, which is currently full of "celebrities as everyday objects" threads. Want to see Ciara as…
Latest News - AdAge     •     Fri, 12 Apr 2019 17:54:11 EDT
Netflix Inc. lost as much as $8 billion in market capitalization in a few minutes of trading on Walt Disney Co.’s news of its upcoming—and cheaper—rival streaming service. Disney unveiled details…
Social Media Marketing | Social Media Examiner     •     Tue, 19 Mar 2019 10:00:44 +0000
Are you planning a live event? Wondering how to use Facebook marketing to reach and stay in touch with attendees? In this article, you’ll discover how to promote your live event or conference on…

Friday, April 12, 2019

Inside Look: How Two Teams Share a Social Media Inbox
Resources     •     Wed, 10 Apr 2019 04:16:51 +0000
Only 10% of customer messages are answered on social media. Yet some brands find a way to answer 100% of requests. What’s their secret? Having many hands on deck certainly helps. We’ve found that…
Resources     •     Mon, 08 Apr 2019 10:16:29 +0000
This week we’re taking a journey through time and uncovering some of the greatest, yet most unexpected marketing lessons from some of history’s most influential thinkers, philosophers, and…
Content Marketing Institute     •     Fri, 12 Apr 2019 10:00:17 +0000
Don’t get overwhelmed by the data in Google Analytics. Four reports can give you most of the information you need for your content marketing. Learn which ones you should know, as well as the how to…

Thursday, April 11, 2019

24 Big Mistakes You Should Avoid in Content Marketing
Content Marketing Institute     •     Mon, 08 Apr 2019 10:00:47 +0000
Sure, we can learn from our mistakes. But we also can learn from others’ mistakes and avoid making them. To help you, we enlisted the help of some smart and wise people who share mistakes they’ve…
Content Marketing Institute     •     Tue, 02 Apr 2019 10:00:30 +0000
Native advertising can increase your content’s reach, earn new audiences, and drive action in ways other paid distribution techniques simply can’t. Learn how to put it into play successfully with…
Social Media Marketing | Social Media Examiner     •     Wed, 27 Mar 2019 10:00:12 +0000
Do you sell products or services online? Wondering how Google Analytics can reveal useful details that impact your revenue? In this article, you’ll discover how to use Standard and Enhanced Ecommerce…
Moz Blog     •     2019-04-08T00:03:00+00:00
Posted by MiriamEllisWho are your clients’ true competitors? It’s a question that’s become harder to answer. What felt like a fairly simple triangulation between Google, brand, and searcher in the…
Search Engine Roundtable     •    
Martin Splitt from Google posted yet another wonderful technical SEO video on making Vue.js, web apps built in Vue, search engine friendly. It goes through making the titles, descriptions and URLs…

Wednesday, April 10, 2019

How to Lower Your Facebook Ad Costs: 4 Tips
Social Media Marketing | Social Media Examiner     •     Mon, 01 Apr 2019 10:00:28 +0000
Worried you’re paying too much for Facebook ads? Wondering how to lower your Facebook advertising costs? In this article, you’ll discover four tips to help you spend less on Facebook ads. How …
Social Media Marketing | Social Media Examiner     •     Wed, 20 Mar 2019 10:00:26 +0000
Want to make your Instagram posts accessible to a wider audience? Did you know you can add extra text to your Instagram posts that help the visually impaired consume your content? In this article,…
Social Media     •     Fri, 05 Apr 2019 07:00:00 +0000
I lost all my friends nine years ago.  It was my own fault. I hooked up with a friend's boyfriend and instantly regretted it. I betrayed a friend I really cared about and nothing I could say or d…
Social Media     •     Mon, 08 Apr 2019 16:23:36 +0000
A whopping 60 percent of people in a new poll say they don’t trust Facebook to protect their data. The poll comes courtesy of NBC News and the Wall Street Journal, which also found that more th…

Tuesday, April 9, 2019

Watch the newest commercials on TV from Samsung, Coke, Oreo and more
Latest News - AdAge     •     Mon, 08 Apr 2019 12:45:54 EDT
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the TV ad measurement and attribution company. The ads here ran on national TV for the first time over…
Latest News - AdAge     •     Mon, 08 Apr 2019 15:47:23 EDT
A successful heart procedure for Rolling Stones frontman Mick Jagger may provide a spark for device makers that manufacture the type of heart valve used in his surgery, according to Wells…
Moz Blog     •     2019-04-01T14:12:56+00:00
Posted by FeliciaCrawfordIt feels like it's been a king's age since we first began our long journey to rewrite and revamp the Beginner's Guide to SEO. For all the long months of writing and…

Monday, April 8, 2019

UK looks to crack down on social media companies which don't stop harmful content
Social Media     •     Mon, 08 Apr 2019 04:24:35 +0000
The UK is set to unveil new measures against the spread of harmful and violent content on the internet. The Online Harms white paper, set to be released on Monday morning by the Department for…
Social Media     •     Sun, 07 Apr 2019 14:21:09 -0400
You really have to respect the folks of Stan Twitter: It only takes a 45-second clip to send them into a frenzy. On Sunday, Bit Hit Entertainment, which manages the wildly popular Korean boy band…
Latest News - AdAge     •     Fri, 05 Apr 2019 12:14:20 EDT
On the heels of Adidas’s new partnership with Beyoncé, Nike has its own new celebrity deal. The Beaverton, Oregon-based sportswear has signed tennis star Naomi Osaka to its athlete roster. Osaka, …

Sunday, April 7, 2019

4 Facebook Ad Techniques That Deliver Results
Social Media Marketing | Social Media Examiner     •     Wed, 13 Mar 2019 10:00:04 +0000
Want to improve your Facebook advertising results? Looking for successful examples you can model? In this article, you’ll discover four ways to generate clicks, leads, and conversions using Facebo…
Moz Blog     •     2019-03-28T00:03:00+00:00
Posted by KameronJenkinsUse this guide to create an SEO skills test and hire the most qualified SEO Manager for your team! I was a new team lead. I knew the ins and outs of being a good SEO and a…
Content Marketing Institute     •     Thu, 04 Apr 2019 10:00:43 +0000
If you don’t think about SEO and user experience, your content will never be great. Learn how one company implements a process, from ideation to publication, while never forgetting the audience a…