Monday, May 1, 2017

How a supermodel-backed music festival spiraled into a $100 million lawsuit

How a supermodel-backed music festival spiraled into a $100 million lawsuit
By Mary Hanbury

FyreFacebook/Fyre Festival

Instead of dancing on the white sand beaches of Great Exuma in the Bahamas, Fyre Festival attendees found themselves stranded in airports, some without any food or water, unable to get home.

The three-day party, organized by Ja Rule and tech entrepreneur Billy McFarland's company, Fyre Media, was supposed to take place on a private beach in the Bahamas for two weekends, April 28-30 and May 5-7.

But guests, who had spent between $1,200 and $100,000 on tickets (and some who spent more than $200,000), described the festival as a "complete disaster," with half-built tents, delayed flights, and no one around to help.

Now the event's organizers, rapper Ja Rule and tech entrepreneur Billy McFarland of Magnises and Fyre Media, are facing a new lawsuit filed by celebrity trial lawyer Mark Geragos. The suit was filed in the US District Court for the Central District of California on Sunday, and Geragos is reportedly seeking class-action status with an anticipated 150 participants.

It was brought in California by plaintiff Daniel Jung, who is suing for fraud, breach of contract, breach of covenant of good faith, and negligent misrepresentation on the part of the organizers, totaling at least $100 million in damages.

Here's how it all went down:

The three-day party was supposed to be on a private beach on the island of Great Exuma in the Bahamas.

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A host of supermodels had promoted it on social media, including Hailey Baldwin, Emily Ratajkowski, and Bella Hadid.

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Major artists were planning to headline the party.

See the rest of the story at Business Insider

May 1, 2017 at 03:06PM
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